Introduction
When creating a game with URP, you may find that assets turn pink after importing them.
Here’s how to fix it.

Cause
In the Project view, you’ll notice that some materials have turned pink. Let’s fix them.

Select all the pink materials, then go to Edit > Rendering > Materials > Convert Selected Built-in Materials to URP.

Click Proceed.

This will fix the issue for those materials, but there may still be others that are pink.

If you’re not sure where the remaining materials are located, you can use the search filter in the upper-right corner of the Project view and select Material to display a list of all materials. This makes it much easier to find them.


Let’s fix the remaining ones too!
Conclusion
This was how to fix materials that have turned pink.
This issue can occur when importing assets in URP projects, so be sure to use the method introduced here to resolve it.